The NFL is increasing its alternate broadcasts with Nickelodeon and CBS Sports activities to the Tremendous Bowl.

This yr’s championship sport, slated for February 11 in Las Vegas, would be the first to get the slime- and graphics-filled therapy for teenagers audiences, with the telecast airing solely on Nickelodeon.

Within the leadup to Tremendous Bowl LVIII, Nickelodeon plans one other alternate telecast on Christmas Day at a sport in Las Vegas. CBS Sports activities is presenting the primary sport on the CBS Tv Community, additionally streaming it on Paramount+ and on cell with NFL+, along with the Nick-ified telecast solely on Nickelodeon.

The league struck the partnership with the children media model because it seems to broaden viewership and hold youthful audiences engaged.

The Tremendous Bowl plan builds on Nickelodeon’s Emmy Award-winning telecast of the 2021 NFL Wild Card Recreation on Nickelodeon.

“This will be a historic Super Bowl in Las Vegas, and we’re thrilled to partner with the NFL to bring the game to the whole family with the first-ever alternate telecast of the Super Bowl,” Paramount CEO Bob Bakish mentioned. “In year one of our new long-term deal with the NFL, we continue to maximize our expanded distribution rights and further unlock the value of the League through the demonstrated power of our multiplatform portfolio across CBS, Paramount+ and Nickelodeon.”

“We’re thrilled to partner with CBS Sports and Nickelodeon to present the first alternate telecast of the Super Bowl,” mentioned Hans Schroeder, NFL Govt Vice President of Media Distribution. “Our previous telecasts on Nickelodeon have been huge hits and created a new and different way to experience an NFL game. We’re excited to bring that creativity to Super Bowl LVIII and give our fans another way to enjoy one of the world’s most popular sporting events.”

“We are unbelievably proud to partner with CBS Sports and the NFL to bring Nick’s personality and unique visual sensibility to the Super Bowl,” mentioned Brian Robbins, President and CEO, Paramount Footage and Nickelodeon; and Chief Content material Officer, Motion pictures & Children & Household, Paramount+. “As we’ve shown with our prior zeitgeist-busting Wild Card and Nickmas coverage, combining the absolute excitement of NFL action with the creativity that can only come from Nickelodeon’s cool POV makes for a must-see event for kids and families everywhere.”

“We are excited to expand this extremely successful partnership between CBS Sports, Nickelodeon and the NFL for television’s biggest stage at Super Bowl LVIII,” mentioned Sean McManus, Chairman, CBS Sports activities. “There is nobody more suited than our CBS Sports production team, in conjunction with our friends at Nickelodeon, to deliver an innovative and slime-filled Nick-ified telecast for kids and family, alongside our industry-leading NFL production on CBS, to create a truly unique viewing experience and broaden the reach of the Super Bowl to a new legion of fans.”

As a part of the NFL and Paramount’s continued give attention to worldwide development, the Nickelodeon Tremendous Bowl telecast can even be distributed internationally within the UK, Australia, and New Zealand on a delayed foundation, with additional particulars to be introduced quickly.

Extra particulars on the Nickelodeon Tremendous Bowl telecast, together with programming, manufacturing and announcers, will likely be revealed later.

Tremendous Bowl LVIII will likely be CBS Sports activities’ and Nickelodeon’s second collaboration of the 2023-24 NFL season as Nickelodeon can even air the Nickelodeon NFL Nickmas Recreation, a slime-filled Christmas Day sport, on Monday, Dec. 25, at 1:00 PM, ET, between the Las Vegas Raiders and Kansas Metropolis Chiefs, alongside CBS Sports activities’ presentation on CBS and obtainable to stream stay on Paramount+ and on cell with NFL+, as beforehand introduced in Might.

In earlier years, CBS Sports activities’ and Nickelodeon’s family-friendly telecasts through the NFL’s Tremendous Wild Card Weekend earned two Sports activities Emmy Awards within the classes of Excellent Playoff Protection and Excellent Dwell Graphic Design.

The Nickelodeon Tremendous Bowl telecast and Nickelodeon NFL Nickmas Recreation are produced by CBS Sports activities in affiliation with Nickelodeon Productions. Sean McManus and Harold Bryant function Govt Producers of THE NFL ON CBS, and CBS Sports activities’ Shawn Robbins is Coordinating Producer of the video games. Manufacturing for Nickelodeon is overseen by Ashley Kaplan, Govt Vice President, Nickelodeon & Awesomeness Unscripted & Digital Franchise Studio; Paul J Medford, Vice President, Unscripted Present Sequence; and Luke Wahl, Vice President, Unscripted Inventive.